DETAILED DESCRIPTION

What It Is

Orijen Puppy is a grain-free, high-protein dry dog food crafted specifically for the growth and development stage of a puppy’s life. Made by Champion Pet Foods, the recipe is built on the WholePrey philosophy — delivering nutrition from whole fresh and raw animal sources including muscle meat, organs, bone, and wild-caught fish, rather than relying on synthetic supplements to fill nutritional gaps. This is a diet designed to mirror what a growing dog would eat in nature: protein-rich, fat-forward, and built from ingredients the body recognises and uses efficiently.

Who It Is For

Orijen Puppy is ideal for puppies of small, medium, and standard breeds from the time of weaning through to approximately 80% of their expected adult body weight. If your puppy belongs to a breed expected to weigh under 25 kg as an adult — think Beagles, Cocker Spaniels, Shih Tzus, Indian Pariah Dogs, Pugs, Dachshunds, Pomeranians, or even medium-sized breeds like Border Collies and Bulldogs — this is the recipe for them. It is also an excellent starting point for new puppy parents who want to invest in the right nutrition from day one, without compromise.

Why It Is Better

The gap between Orijen Puppy and most conventional puppy foods sold in India is significant. Most mainstream options place grain, rice, or maize as their primary ingredient and use a fraction of the animal protein this recipe offers. Orijen Puppy leads with fresh chicken, turkey, chicken liver, salmon, and whole herring as its first five ingredients — every single time. With 85% of its content coming from fresh or raw animal sources, including WholePrey ingredients like turkey giblets and chicken heart, the nutrient profile is naturally complete. The kibble is also freeze-dried coated, meaning each piece carries a layer of raw goodness that puppies find deeply palatable — particularly useful for fussy eaters in the early weeks of life.

Beyond protein, this recipe is notably higher in healthy fat compared to adult formulas, reflecting the genuine energy demands of a puppy that is growing, playing, exploring, and developing neurologically all at once. The inclusion of EPA and DHA from salmon and pollock oil specifically supports brain development during this critical early window.

When to Use It

Feed Orijen Puppy as your dog’s daily staple from the time they are weaned until they reach approximately 80% of their expected adult weight. The food can be served dry or lightly moistened with warm water, which is especially helpful for very young puppies still adjusting to solid food. Once your puppy approaches adulthood, transition them to Orijen Original to continue the same quality of nutrition through their adult and senior years.

COMPOSITION & GUARANTEED ANALYSIS

Key Ingredients (Global Formulation Reference): Chicken, Turkey, Chicken Liver, Salmon, Whole Herring, Dehydrated Chicken, Dehydrated Turkey, Dehydrated Sardine, Dehydrated Chicken Liver, Dehydrated Egg, Whole Red Lentils, Whole Pinto Beans, Chicken Fat, Pollock Oil, Whole Navy Beans, Whole Green Lentils, Whole Chickpeas, Whole Peas, Turkey Giblets (Liver, Heart, Gizzard), Eggs, Natural Chicken Flavour, Dried Apple Pomace, Chicken Heart, Whole Pumpkin, Whole Butternut Squash, Collard Greens, Whole Pears, Whole Apples, Whole Cranberries, Dried Kelp, Zinc Proteinate, Mixed Tocopherols (Natural Preservative), Bacillus Coagulans (Probiotic), Dried Chicory Root, Turmeric, Sarsaparilla Root, Althea Root, Rosehips, Juniper Berries, Rosemary Extract, Vitamin E Supplement, B-Complex Vitamins, Copper Proteinate, Citric Acid (Preservative).

Note: Formulation may vary slightly by region and pack size. Always refer to the label on the product received.

Guaranteed Analysis (Approximate): Crude Protein: Min. 38% Crude Fat: Min. 20% Crude Fibre: Max. 4% Moisture: Max. 12% DHA (Docosahexaenoic Acid): Min. 0.2% EPA (Eicosapentaenoic Acid): Min. 0.2% Omega-6 Fatty Acids: Min. 3% Omega-3 Fatty Acids: Min. 1% Glucosamine: Min. 600 mg/kg Total Microorganisms (Bacillus Coagulans): Min. 100 Million CFU/lb Metabolisable Energy: Approx. 3960 kcal/kg (approx. 475 kcal per cup) Calorie Distribution: ~38% Protein | ~16% Carbohydrates | ~46% Fat

KEY BENEFITS

• 85% Quality Animal Ingredients – Fresh or raw free-run chicken, turkey, wild-caught fish, and cage-free eggs form the nutritional core. Protein from real whole-food sources, not concentrates or by-product meals.

• WholePrey Nutrition from Day One – Organs, giblets, and heart are included to deliver naturally occurring vitamins, minerals, and amino acids that mirror a puppy’s ancestral diet — without over-relying on synthetic supplementation.

• Higher Fat Profile for Puppy Energy Demands – At 46% of metabolisable energy from fat, this formula meets the genuine fuel needs of a growing, high-activity puppy supporting rapid development on all fronts simultaneously.

• EPA and DHA for Brain Development – Omega-3 fatty acids sourced from fresh salmon and pollock oil actively nourish the developing brain and nervous system during the most critical growth window.

• Grain-Free with Prebiotic and Probiotic Support – No wheat, corn, rice, soy, or artificial additives. Bacillus Coagulans and dried chicory root work together to build a strong gut microbiome from puppyhood.

• Freeze-Dried Coated Kibble – Each piece is coated in raw freeze-dried nutrition for a burst of flavour that even the pickiest puppies find irresistible, making mealtimes smooth from day one.

• Formulated for All Breeds and Life Stages – Meets AAFCO nutritional standards for All Life Stages, including growth for large breed dogs weighing 32 kg or more as adults, giving you flexibility as your puppy grows.

FEEDING GUIDE

Serve twice daily. Always keep fresh, clean water available at all times. Because Orijen Puppy is significantly more nutrient-dense than standard puppy kibble, portions are smaller — follow the guide carefully and adjust based on your puppy’s body condition.

General Daily Amounts (approximate, use a standard 250ml measuring cup):

2 kg puppy → 45–60g per day 5 kg puppy → 85–110g per day 10 kg puppy → 145–185g per day 15 kg puppy → 195–245g per day 20 kg puppy → 240–300g per day

Puppies aged 1.5 to 3 months: Feed twice the adult reference amount Puppies aged 3 to 6 months: Feed 1.5 times the adult reference amount Puppies aged 6 to 11 months: Feed 1.25 times the adult reference amount Pregnant dogs: Increase gradually from 25% to 50% above adult amount Nursing dogs: Feed free-choice (unlimited access)

Transition Tip: Shift gradually over 7 days. Begin with 25% Orijen mixed into your puppy’s existing food and increase by approximately 25% each day until fully switched. Orijen’s rich nutrient profile requires the digestive system time to adapt — a slow transition prevents loose stools or temporary sensitivity.

When to Switch: Once your puppy reaches approximately 80% of their expected adult body weight, transition to Orijen Original to maintain the same level of premium nutrition through adulthood.

Storage: Seal the bag tightly after each use. Store in a cool, dry place away from direct sunlight and humidity.